Showing posts with label low cost tablets. Show all posts
Showing posts with label low cost tablets. Show all posts

Monday, January 2, 2012

Tablets in Indian Market seeing Price Cut


India's Cheapest Tablet Aakash brought in an increased drop in the prices of the tablets of the other Tablet majors in the market say it be Blackberry, Motorola and now Sony.

Call it like "Minor hitting hard on Majors". Here the minor includes Aakash, Beetel Magix and newest one is Classpad.

Aakash that was well received by the people in India showing an enormous response to such an extent that it was sold out in first three days of its launch over internet on datawind website. Beetel Magix 2 being the successor of Beetel Magix, introduced the high end configuration in the tablet market under 10K making it prominent competitor in the tablet market. Now we have a new competitor Classpad, brought in by Rohit Pande, an Alumni of IIT, Delhi and IIM, Calcutta that ranges from 8K to 14K, considered to be the toughest competitor in the Tablet market in India.

With the boom of new popups like aakash and classpad etc, the majors in the market are facing a tough time with the sales that primarily the Blackberry after selling 90K tablets in first 9 months of its launch in India slashed rates by 50% for a week to make its playbook play over the tablet market.

And now Motorola Xoom which was launched in India with a big hype for being the first tablet to run on Google’s Honeycomb but received a lukewarm response. Experts believe that despite it fantastic features the tab couldn’t market itself due to its high price tag. They too slashed the prices by 11K. And now the Electronics manufacturer Sony announced its 9.4-inch Tablet S is getting a 5K price cut, lowering the price of the 16GB model to 20K and the 32GB model to 25K. Sony had previously issued a price cut on December 15th in an apparent attempt to spur holiday sales as the tablet market becomes increasingly competitive.

Friday, October 28, 2011

Mukesh Ambani plans to roll out 4G data services, low cost tablets in 2012

Mukesh Ambani's Reliance Industries plans to offer high-speed data services on attractively priced tablets by early next year and scale it up to a countrywide network by the middle of 2012.

The company, which made a comeback to telecom last year, plans to offer fourth-generation or 4G-enabled data cards that can be plugged into computers and laptops, apart from providing tablets at a game-changing price of 3,000 or even lower to hook customers, two executives familiar with the development said.

RIL has also initiated talks with media and entertainment companies, including Walt Disney's Indian venture UTV Software, to acquire content for its wireless broadband offerings. A deal with Walt Disney, which is close to being finalised, will enable the company to offer games, entertainment and applications for the younger customers.

It plans to provide data connectivity with speeds of 50-100 Mbps, much faster than 3G services currently on offer, at cheaper prices.

The strategy of enticing customers with low prices is similar to the move in 2003, when it took mobile telephony to the masses with its 'Monsoon Hungama' handsets at 501, helping it win 1 million customers in just 10 days.

Reliance Infocom, the telecom arm of the undivided Reliance Group, began its services on December 28, 2002, the birthday of the group's founder Dhirubhai Ambani. The company, now known as Reliance Communications, is owned Anil Ambani, the younger brother of Mukesh.

RIL has acquired Infotel, a company that won pan-India spectrum for broadband wireless access last year and plans full-scale commercial operations by mid-2012. By then, it expects to have its networks ready across 700 cities, one of the executives said. Neither wanted to be identified. The company will also gradually offer much higher speeds for data transfer on its network. It has considered a soft launch as early as December, one source said.

Reliance is working overtime to make a success out of its latest venture, which it hopes will boost investor confidence that has been battered by harsh criticism from the Comptroller and Auditor General. The company's other initiatives, such as retail, continue to be small blips in its balance sheet while its gas production has declined because of reservoir complexity.

The company's spokesman declined comment on specifics of its broadband plans saying Reliance would not comment on speculation. But in an update on its telecoms business, Reliance said on Friday that its telecom unit was "in the process of setting up a world-class broadband wireless network using state-of-the-art technologies and finalising the arrangement with leading global technology players, service providers, infrastructure providers, application developers, device manufacturers and others to help usher the 4G revolution into India".

The company is learnt to be in the final phase of talks with three vendors - Alcatel Lucent, Ericsson and China's Huawei - for its broadband gear after finishing trials with equipment provided by all the three. It is not clear if RIL will go with a single vendor or split the contracts between the three, said executives with gearmakers aware of the ongoing talks.